Adam Campbell’s Graphic Design Resume

Concept Driven Art Director with a Focus in Branding

801.244.6168 | info@adampcampbell.com | West Valley, UT 84119

KEY ACHIEVEMENTS

Global Brand Management

Developed original branding for global corps. in recreation, dental and medical industries.

Non-Profit Partnerships

Developed Campaigns for nonprofits to promote the arts and tourism, elevating their reach and returns.

SKILLS

Brand Development
Creative Concepting
Adobe Creative Suite
Meta & Google Marketing
SEO & Accessibility Design
Microsoft & Google Office
HTML & CSS, some JS & PHP
CMS Development & Management
Designing for Digital & Offset Printing

PASSIONS

Design Trends

Researching and integrating emergent technology and trends in creative designs.

Outdoor Enthusiast

Escaping into the outdoors for reflection and renewal. Grow and create with home garden.

SUMMARY

Motivated creative leader with 20 years of design direction experience, focusing on brand development & conceptual campaign generation leading to increased engagement. History of mentoring and leading marketing teams with enhanced creativity in execution.

EXPERIENCE

Jr. Partner & Art Director / Graphic Designer

10.2006–Present

Blakeslee West / Blakeslee Advertising

Park City, UT

Lead team of up to 6 marketers, writers, and social media managers for a global ecommerce websites. Defined creative direction and brand strategy while increasing customer engagement and retention through SEO management.
Art directed multiple campaigns for regional non-profit, recreational, and real estate clients increasing user base by 75% and 90% website retention.
Built multiple websites focused on sales which lead to complete liquidation of residences in multiple resort stages with focus on accessibility and engagement.
Art directed corporate identity branding for national retailers, medical and dental corporations, and regional resorts.
Managed multiple brands projects from concept to completion with specific brand guidelines under tight deadlines.
Press checked annual brochure runs for multiple brands.
Created large scale graphics for trade conventions and vehicle wrap graphics for multiple brands.
Set up and managed Meta and Google keyword, digital and video ad campaigns with increased engagement year over year.

Graphic Designer

1.2005–10.2006

ICON Health & Fitness

Logan, UT

Designed the 2005 Reebok fitness packaging which was selected by the Target retailer
and featured in Costco warehouses.
Designed initial iFit website and ads.
Art directed photo shoots for print ad and package design.